RESUME
ELIZABETH D. BICKFORD
Ashland, VA 23005
bickfordcreative@gmail.com
SKILLSMulti Media Experience
Public Relations
Promotional Strategies
Media Coverage Planner
Annual Reports/Collaborative Media/Videos Production
Proficient in MS Word, Excel, PowerPoint, Publisher, and Outlook
Home Office Includes: Windows XP, Fax, Printer, High-Speed Internet, and Telephone.
WORK HISTORY
Freelance
1995 – Present
Public/Media Relations Consultant
Potomac Group & Associates•Developed and managed printing of collaborative materials.
•Placed stories in trade journals, developed media plans.
•Coordinated special marketing opportunities.
Public/Media Relations Consultant
United Way of Greater Williamsburg
•Developed and initiated media coverage for United Way Campaign.
•Managed development and printing of collaborative materials.
•Placed campaign coverage with area media.
•Placed 30 campaign-related stories in print and broadcast media
Public/Media Relations Consultant
Housing Partnerships, Inc.•Wrote and produced brochures, news releases, and scripts for non-profit housing agency.
•Developed cohesive media plan for coverage.
Coordinator
Williamsburg Alliance for Youth Summit•Coordinated Summit, developed and implemented public and media relation's efforts.
•Coverage included print and broadcast media.
Public/Media Relations Consultant
The Music Theatre of Williamsburg
•Developed and implemented media relations campaigns for The Music Theatre of Williamsburg.
•Wrote and disseminated news releases.
•"Launched" The Music Theater of Williamsburg
Senior Researcher
Celebration 2007: Jamestown Yorktown Foundation
•Researched and developed more than 100 program proposals for Celebration 2007, a national celebration.
•Wrote report for Virginia General Assembly.
•Created media and marketing plans for Jamestown-Yorktown Foundation and Celebration 2007.
•Worked with DMV to introduce "2007" license plate
Public Relations
Cara White & Company Public Relations•Pitched and placed stories for local premiere of movie by John Grisham and Hugh Wilson.
•Received coverage on all local television stations and print media.
Disney On Ice/Ringling Brothers, Barnum & Bailey Circus
Creasy-Woolfolk Concepts•Arranged special/promotional events and media coverage for Disney On Ice & Ringling Brothers, Barnum & Bailey Circus performances.
•Worked in Richmond, Charlottesville, and Roanoke, Virginia.
•Arranged for media coverage (broadcast & print) in all three markets
•Arranged "Advance Clown" visits
•Arranged Elephant brunches
"Tails of the South"Paw"Cific"
Fundraiser for the Hanover Humane Society•Assisted the Hanover Humane Society by publicizing Humane Society Fundraiser.
•Coverage included: 3 Television Interviews, 2 Radio Interviews, 10 Print Articles, 15 Calendar Listings.
"Just Off the Tracks" Tour, Historic Garden Week in Virginia
Event Co-chair for The Ashland Garden Club•Planning and public/media relations efforts, attendance and monies raised to be contributed to The Garden Club of Virginia doubled.
•Media coverage included: 2 Radio Station Ticket Giveaways
1Television Interview, Feature stories in 3 local/regional newspapers, Feature story in regional magazine
Public Relations Director with Lewis Ginter Botanical Garden (1987-1995); Co-op Advertising Director with WRVA Radio (1986-1987); Communications with Virginia Production Alliance.
EDUCATIONRandolph – Macon Woman's College, Lynchburg, VA
Psychology and Spanish, 1980
Ashland, VA 23005
bickfordcreative@gmail.com
SKILLSMulti Media Experience
Public Relations
Promotional Strategies
Media Coverage Planner
Annual Reports/Collaborative Media/Videos Production
Proficient in MS Word, Excel, PowerPoint, Publisher, and Outlook
Home Office Includes: Windows XP, Fax, Printer, High-Speed Internet, and Telephone.
WORK HISTORY
Freelance
1995 – Present
Public/Media Relations Consultant
Potomac Group & Associates•Developed and managed printing of collaborative materials.
•Placed stories in trade journals, developed media plans.
•Coordinated special marketing opportunities.
Public/Media Relations Consultant
United Way of Greater Williamsburg
•Developed and initiated media coverage for United Way Campaign.
•Managed development and printing of collaborative materials.
•Placed campaign coverage with area media.
•Placed 30 campaign-related stories in print and broadcast media
Public/Media Relations Consultant
Housing Partnerships, Inc.•Wrote and produced brochures, news releases, and scripts for non-profit housing agency.
•Developed cohesive media plan for coverage.
Coordinator
Williamsburg Alliance for Youth Summit•Coordinated Summit, developed and implemented public and media relation's efforts.
•Coverage included print and broadcast media.
Public/Media Relations Consultant
The Music Theatre of Williamsburg
•Developed and implemented media relations campaigns for The Music Theatre of Williamsburg.
•Wrote and disseminated news releases.
•"Launched" The Music Theater of Williamsburg
Senior Researcher
Celebration 2007: Jamestown Yorktown Foundation
•Researched and developed more than 100 program proposals for Celebration 2007, a national celebration.
•Wrote report for Virginia General Assembly.
•Created media and marketing plans for Jamestown-Yorktown Foundation and Celebration 2007.
•Worked with DMV to introduce "2007" license plate
Public Relations
Cara White & Company Public Relations•Pitched and placed stories for local premiere of movie by John Grisham and Hugh Wilson.
•Received coverage on all local television stations and print media.
Disney On Ice/Ringling Brothers, Barnum & Bailey Circus
Creasy-Woolfolk Concepts•Arranged special/promotional events and media coverage for Disney On Ice & Ringling Brothers, Barnum & Bailey Circus performances.
•Worked in Richmond, Charlottesville, and Roanoke, Virginia.
•Arranged for media coverage (broadcast & print) in all three markets
•Arranged "Advance Clown" visits
•Arranged Elephant brunches
"Tails of the South"Paw"Cific"
Fundraiser for the Hanover Humane Society•Assisted the Hanover Humane Society by publicizing Humane Society Fundraiser.
•Coverage included: 3 Television Interviews, 2 Radio Interviews, 10 Print Articles, 15 Calendar Listings.
"Just Off the Tracks" Tour, Historic Garden Week in Virginia
Event Co-chair for The Ashland Garden Club•Planning and public/media relations efforts, attendance and monies raised to be contributed to The Garden Club of Virginia doubled.
•Media coverage included: 2 Radio Station Ticket Giveaways
1Television Interview, Feature stories in 3 local/regional newspapers, Feature story in regional magazine
Public Relations Director with Lewis Ginter Botanical Garden (1987-1995); Co-op Advertising Director with WRVA Radio (1986-1987); Communications with Virginia Production Alliance.
EDUCATIONRandolph – Macon Woman's College, Lynchburg, VA
Psychology and Spanish, 1980
